Cruda Food Catering by Chef Adrien   (in progress)

Coming off hot from Fox's Master Chef, famous Chef Adrien starts his own food truck, catering, and cooking business. The site's goal was to present his brand and company as attractive to both young and old with an edgy and modern, yet sophisticated and clean design while putting a heavy focus on social media in order to continually promote his traveling food truck service.
Website design, homepage copy/voice. Also convinced client to avoid using Papyrus font that they had currently chosen for their logo (chalk that up as a win-win!).